Category Archives: Clothing and Apparel


New custom wetsuit concept hits the market – 5 questions with Carapace Wetsuits cofounder Alex Wang #Video

I don’t know how good these wetsuits are quality-wise but it’s a cool concept on a broader scale.  I know I never quite fit the off the rack suites on the market and the only ones that used to do something similar (but not nearly as technical) is Hotline in this area (taking custom measurements).  […]


Body Glove to sponsor #Mavericks surf competition – #SurfReport #Aloha

    VIA – MERC NEWS   Bay City News Posted:   10/17/2013 10:25:54 AM PDT | Updated:   a day ago   HALF MOON BAY – Although the waves haven’t yet reached their desired height for the famous Mavericks big-wave surf contest, organizers have announced a multi-year title sponsorship agreement with surf brand Body […]


Tony Hawk: Beyond the Skateboard #Philanthropy

VIA – THE BIG LEAD   By Joe Favorito September 30, 2013 12:01 pm ET   If you would have told Tony Hawk when he was a renegade teenage skateboarder that he would be able to impact lives, not just the concrete he was tooling around on, he would have probably laughed. But these days […]


#DB Jeremy Scott Recognizes His Mistake As He Settles with NHS/Santa Cruz

Now he just needs a good ol’ fashioned ass kicking…   VIA – HIGHSNOBIETY   By David Fischer posted on September 3, 2013 5:05 pm The wait is over. After more than half a year NHS Inc. (mother company of Santa Cruz Skateboards) and artists Jimbo and Jim Phillips, known globally for their iconic artwork […]


Billabong reduces the value of its brand to zero #SurfReport

VIA – BBC   The Australian surfwear brand Billabong has reported much worse than expected results as it continues to try to refinance its debt. It reported a net loss of A$859.5m ($777.8m; £495.1m) for the year ending 30 June, compared with a loss of A$275.6m a year ago. It has written off the value […]

Volton doing magic

Kickflip quest continues for Santa Cruz surfer Zoltan Torkos

    VIA – SANTA CRUZ SENTINEL     By Stephen Baxter Santa Cruz Sentinel Posted:   07/26/2013 05:51:39 PM PDT SANTA CRUZ — Santa Cruz surfer Zoltan Torkos’ quest to land the first official kickflip in surfing continued this week with another online video submission and another denial from the surf-wear company running the […]


Surfboard Review April 2013

VIA – EASY READER NEWS For the month of April, a few local board builders and skate shops showcase some of their April offerings. Be smart, buy local!   Brog Surfboards The Mid Potato The Mid Potato takes design elements from a mini-simmons and adds a tighter turning radius with its unique diamond swallow tail. […]