Category Archives: Clothing and Apparel

Billabong claims digital first

VIA – RAG TRADER Billabong claims digital first 06 Sep 2011 Iconic surfwear brand Billabong has become the first fashion retailer in Australia to trial a new type of interactive self-service technology in-store. The technology, developed by digital media company Yeapoint in partnership with online holiday service GoSea, allows customers to book and purchase last-minute … Continue reading Billabong claims digital first

Surf Shop Burglary suspect arrested when she returns for her purse

What an idiot! Inflight is a tiny old school family owned surf shop and they get robbed by this scumbag…wtf is wrong with people. VIA – OC REGISTER Burglary suspect arrested when she returns for her purse By SEAN EMERY / THE ORANGE COUNTY REGISTER SEAL BEACH – A woman who returned to a surf … Continue reading Surf Shop Burglary suspect arrested when she returns for her purse

Video: The Inflatable Wetsuit Designed to Save Lives in Big Waves

VIA – GIZMODO The Inflatable Wetsuit Designed to Save Lives in Big Waves No, you’re not looking at Igor, The Hunchbacked Waterlad. This is Shane Dorian, one of the best (if not the very best) big wave surfers in the world, and he’s wearing the world’s first inflatable wetsuit. Billabong V1 Wetsuit from Billabong USA … Continue reading Video: The Inflatable Wetsuit Designed to Save Lives in Big Waves

Surf Industry News: Billabong in a bind

VIA – RAG TRADER Billabong in a bind 30 Aug 2011 Iconic Australian brand Billabong is under fire again, with its US operation in hot water over an alleged breach of contract, alleged fraud, and alleged conspiracy to commit fraud. The American arm of the surfwear label, which launched in Queensland in 1973, is being … Continue reading Surf Industry News: Billabong in a bind

Nike 6.0 Concept Combines Surfing With Environmental Protection

VIA – PSFK Nike 6.0 Concept Combines Surfing With Environmental Protection By Yi Chen on August 24, 2011 Entrepreneur Dann Petty has put together a creative concept for Nike 6.0 called Surfca.li. The project aims to give surfers the chance to hit top surfing spots along the Californian coast while simultaneously learning how they can … Continue reading Nike 6.0 Concept Combines Surfing With Environmental Protection

La Jolla: The man behind Reef – Fernando Aguerre rides the waves to global success

This dude has the best job in the world and he deserves everything he has created… VIA – LA JOLLA LIGHT Fernando Aguerre rides the waves to global success Fernando Aguerre was born in the coastal city of Mar del Plata, Argentina. He was groomed by his father (an attorney and ranch owner) and his … Continue reading La Jolla: The man behind Reef – Fernando Aguerre rides the waves to global success

Encinitas News: Cardiff Kook abducted this morning at 7:00 am!

Encinitas News: Cardiff Kook abducted this morning at 7:00 am! By Chris Nomad 13 August 2011 What appears to be the most elaborate stunt so far, this morning at 7:00 am the Cardiff Kook was abducted as reported by the crew at Sacred Craft Expo and Jeff “Baldy” Baldwin earlier today…see photo for the horrific … Continue reading Encinitas News: Cardiff Kook abducted this morning at 7:00 am!